Why CMO Axis?

CMO Axis is uniquely positioned to deliver to fast changing business and marketing needs. With a potent combination of business insights, strategic marketing expertise and execution bandwidth, CMO Axis is able to offer integrated solutions that make business sense to both business and marketing leaders.

Marketing Domain Expertise

- B2B and B2C marketing
- Content and communication
- Social media & web 2.0
- Research and analytics
- Thought leadership programs
- PR and influencer engagement
- CRM, customer engagement and Key accounts marketing

Sales & Marketing Alignment

- Product / service portfolio creation / optimization
- Market research, landscaping and customer profiling
- New market entry strategies
- Pricing strategies
- Channel building, new / alternative channel creation
- Sales, sales support and promotions

Business Alignment

- Corporate / product / service branding
- Segmentation, targeting and positioning
- Messaging and communication plans
- Executive branding
- Strategic marketing planning, budgeting and measurement
- Ecosystem / stakeholder mapping and engagement

Best-of-breed Delivery Engine

- Flexible delivery models – onsite, offsite, virtual, shared or dedicated
- Full service or project / process specific engagements
- Best practices, templates and process maps to reduce cost and time
- Online project tracking and management
- Success-based / variable / pay-as-you-go pricing

Our IPs

The Marketing Priorities Matrix
The Marketing Ecosystem Approach