Outsourced CMO Office

Emerging organizations usually need more marketing than they plan for. Often, a dynamic market environment, fast paced growth and the need to differentiate sharply against competition puts an increased pressure on the senior management team to chip in and manage their strategic marketing objectives which creates a stress on their already stretched management bandwidth. CMO Axis’ ‘Outsourced CMO Office’ solution provides these organizations with an ‘on-demand’ marketing leadership team that provides strategic advisory and business alignment, supported by our ‘Marketing Shared Services’ arm that delivers the operational support – so that emerging business CXOs can focus better on their core business.

Our services suite includes:

Outsourced CMO Office deliverables

- Marketing strategy and planning (product / service / corporate)
- Market research - market and competition landscaping
- Positioning, segmentation and targeting
- Messaging and communications
- Pricing strategies
- Go-to-market strategy
- Annual marketing plans
- Marketing and sales analytics
- Marketing priorities matrix ®
- Praxis -marketing ecosystem creation
- Account based marketing
- Influencer marketing
- Product management strategy
- Shared services desk